Baidu, Inc. planned insider sales
In the last twelve months insiders at Baidu, Inc. filed 5 Form 144 notices of planned sales, 442,694 shares worth $47.6 million at the time of filing, from 3 sellers. The latest, filed 5 October 2026: Melissa Dongmin Ma (affiliate), 122,629 shares worth $10.7 million, planned for around 5 October 2026 through Goldman Sachs & Co. LLC.
| Filed | Seller | Relationship | Shares | Value | Planned sale | Sold, per Form 4 | Broker | How acquired | Filing |
|---|---|---|---|---|---|---|---|---|---|
| 5 October 2026 | Melissa Dongmin Ma | Affiliate | 122,629 | $10.7 million | 5 October 2026 | None on Form 4 yet | Goldman Sachs & Co. LLC | Acquired from issuer in private transaction | Form 144 |
| 1 July 2026 | Melissa Dongmin Ma | Affiliate | 122,629 | $13.8 million | 6 July 2026 | No matching Form 4 sale | Goldman Sachs & Co. LLC | Acquired from issuer in private transaction | Form 144 |
| 20 May 2026 | Foo Jixun | Director, COMPANY DIRECTOR | 15,323 | $2.1 million | 20 May 2026 | 122,584 shares from 21 May 2026 | CITIGROUP GLOBAL MARKETS | VESTING RESTRICTED SHARES GRANTED UNDER COMPANY 2018 SHARE INCENTIVE PLAN | Form 144 |
| 1 April 2026 | Melissa Dongmin Ma | Affiliate | 132,113 | $14.8 million | 1 April 2026 | No matching Form 4 sale | Goldman Sachs & Co. LLC | Acquired from issuer in private transaction | Form 144 |
| 29 December 2025 | Wang Haifeng | Officer | 50,000 | $6.2 million | 29 December 2025 | No matching Form 4 sale | CITIGROUP GLOBAL MARKETS | CASHLESS EXERCISE OF OPTIONS GRANTED UNDER COMPANY 2008 SHARE INCENTIVE PLAN AND 2018 SHARE INCENTIVE PLAN. VESTING RESTRICTED SHARES GRANTED UNDER COMPANY 2008 SHARE INCENTIVE PLAN AND 2018 SHARE INCENTIVE PLAN | Form 144 |
A Form 144 is the notice an insider files with the SEC before selling restricted or control shares over the Rule 144 thresholds; it says what may be sold, not what was.