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Cannon Advisors, Inc.

CIK 1805370 · latest 13F filed 14 October 2026 · Read the filing on EDGAR

Cannon Advisors, Inc. reported 108 US-listed holdings worth $172.3 million in its 13F for the quarter ended 30 September 2026, filed 14 October 2026. Its largest: Invesco QQQ Trust (6.4%), SPDR S&P 500 (4.8%) and SPDR Ser Trust (4.4%). Against the quarter before, it opened 34 positions, added to 30, trimmed 39 and sold out of 19.

Reported holdings$172.3M+4.8% on Q2 2026
Positions108+15 on Q2 2026
The largest ten39.3%of its reported holdings
Latest 13FQ3 2026filed 14 October 2026
Where the money is
OpenedAdded toTrimmed
QQQ6.4%SPY4.8%FLRN4.4%VEU3.9%IHI3.8%XLF3.8%NVDA3.4%IWM3.1%GOOGL3.0%GPIX2.7%AAPL2.5%XLV2.3%AMZN2.3%XLU2.2%94 more51.4%

The 14 largest of its 108 positions, each sized by its share of the reported holdings, coloured by the change in shares against Q2 2026.

Reported holdings, quarter by quarter
Q3 2024: $122.3 million in 71 positions$122MQ3 24Q4 2024: $117.7 million in 60 positions$118MQ4 24Q1 2025: $108.6 million in 60 positions$109MQ1 25Q2 2025: $124.2 million in 69 positions$124MQ2 25Q3 2025: $148.6 million in 83 positions$149MQ3 25Q4 2025: $141.8 million in 83 positions$142MQ4 25Q1 2026: $134.9 million in 87 positions$135MQ1 26Q2 2026: $164.4 million in 93 positions$164MQ2 26Q3 2026: $172.3 million in 108 positions$172MQ3 26

What the fund reported holding at each quarter's end; hover a bar for the number of positions

What its reported holdings returned

Held through each quarter, the holdings it reported returned +31.6% over the 8 quarters to 30 September 2026, against +32.9% for the S&P 500.

Its reported holdingsThe S&P 500
100110120130Q3 24Q4 24Q1 25Q2 25Q3 25Q4 25Q1 26Q2 26Q3 26Its holdings +31.6%S&P 500 +32.9%

Not the fund's own return: each 13F's holdings are kept unchanged until the next one, so trades inside a quarter, dividends, cash and fees are left out. A rough guide to how its picks have done over time.

What it did on the quarter

Opened 34Added 30Held 5Trimmed 39Sold out 19
Opened: 34Added: 30Held: 5Trimmed: 39Sold out: 19

Its positions against its 13F for the quarter to 30 June 2026; a change under 0.1% of a position counts as held

Opened 34

  1. Select Sector SPDR Trust XLU$3.7 million
  2. iShares Trust IBB$3.7 million
  3. SPDR Ser Trust XOP$3.3 million
  4. Invesco Exchange Traded FD T XLG$3.2 million
  5. iShares Core Dividend Growth DGRO$3.1 million
  6. First Trust Exchange Traded FD CIBR$2.6 million
  7. Nu Holdings Ltd. NU$1.8 million
  8. Boston Scientific Corp. BSX$1.7 million

and 26 more in the table below

Added to 30

  1. Innovator Etfs Trust BALT+46,269 shares · +108%
  2. Walmart Inc. WMT+8,672 shares · +287%
  3. Vanguard FTSE All-World ex-US ETF VEU+7,283 shares · +10%
  4. iShares Trust IHI+10,495 shares · +9%
  5. NVIDIA Corp. NVDA+2,185 shares · +9%
  6. SPDR Ser Trust FLRN+14,156 shares · +6%
  7. Amazon.com Inc. AMZN+1,429 shares · +10%
  8. Financial Select Sector SPDR ETF XLF+6,279 shares · +6%

and 22 more in the table below

Trimmed 39

  1. Select Sector SPDR Trust XLY-40,174 shares · -93%
  2. Select Sector SPDR Trust XLV-15,957 shares · -41%
  3. Zscaler Inc. ZS-6,989 shares · -54%
  4. PIMCO ETF Trust CORP-13,309 shares · -53%
  5. JPMorgan Chase & Co. JPM-3,132 shares · -45%
  6. Meta Platforms, Inc. META-1,241 shares · -55%
  7. SPDR S&P 500 SPY-1,136 shares · -10%
  8. Cummins Inc. CMI-1,460 shares · -35%

and 31 more in the table below

Sold out of 19

  1. Goldman Sachs ETF Trust GPIQ$6.0 million last quarter
  2. Vaneck ETF Trust SMH$3.3 million last quarter
  3. Thermo Fisher Scientific Inc. TMO$2.1 million last quarter
  4. Illinois Tool Works Inc. ITW$1.9 million last quarter
  5. Booking Holdings Inc. BKNG$1.6 million last quarter
  6. Rocket Cos Inc. RKT$1.4 million last quarter
  7. Eli Lilly & Co. LLY$1.1 million last quarter
  8. Micron Technology Inc. MU$958,542 last quarter

What it holds

CompanySharesValueOf its bookChange in shares
Invesco QQQ Trust QQQ14.9K$11.1 million6.42%+95
SPDR S&P 500 SPY10.7K$8.3 million4.83%-1.1K
SPDR Ser Trust FLRN249.0K$7.7 million4.45%+14.2K
Vanguard FTSE All-World ex-US ETF VEU81.1K$6.7 million3.89%+7.3K
iShares Trust IHI124.6K$6.6 million3.81%+10.5K
Financial Select Sector SPDR ETF XLF119.4K$6.5 million3.80%+6.3K
NVIDIA Corp. NVDA25.5K$5.8 million3.38%+2.2K
iShares Russell 2000 ETF IWM19.2K$5.3 million3.08%-2.5K
Alphabet Inc. GOOGL14.5K$5.1 million2.97%+538
Goldman Sachs ETF Trust GPIX82.2K$4.6 million2.69%+5.7K
Apple Inc. AAPL12.8K$4.4 million2.53%+378
Select Sector SPDR Trust XLV23.4K$4.0 million2.30%-16.0K
Amazon.com Inc. AMZN15.0K$3.9 million2.26%+1.4K
Select Sector SPDR Trust XLU88.8K$3.7 million2.16%new
iShares Trust IBB18.4K$3.7 million2.13%new
SPDR Ser Trust XOP16.4K$3.3 million1.90%new
Invesco Exchange Traded FD T XLG49.2K$3.2 million1.85%new
Innovator Etfs Trust BALT89.1K$3.1 million1.81%+46.3K
iShares Core Dividend Growth DGRO40.1K$3.1 million1.81%new
SPDR Ser Trust SPSB102.7K$3.0 million1.76%+6.2K
First Trust Exchange Traded FD CIBR24.4K$2.6 million1.52%new
Microsoft Corp. MSFT4.4K$2.4 million1.39%-190
Invesco Variable Rate Preferred ETF VRP93.5K$2.2 million1.29%+4.8K
Caterpillar Inc. CAT2.7K$2.1 million1.20%-802
Atmos Energy Corp. ATO12.4K$2.0 million1.17%+1.5K
Insulet Corp. PODD13.8K$1.9 million1.10%+2.0K
Nu Holdings Ltd. NU116.2K$1.8 million1.05%new
Boston Scientific Corp. BSX40.3K$1.7 million1.01%new
Invesco Exchange Traded FD T RSP7.7K$1.6 million0.96%+725
Advanced Drainage Systems, Inc. WMS12.4K$1.6 million0.91%-328
Broadcom Inc. AVGO4.2K$1.5 million0.87%-33
T-Mobile US, Inc. TMUS9.6K$1.5 million0.85%new
iShares Trust HYG18.6K$1.4 million0.83%+854
Cummins Inc. CMI2.7K$1.4 million0.83%-1.5K
NextEra Energy Inc. NEE18.0K$1.4 million0.81%-2.0K
Seagate Technology Holdings plc STX1.9K$1.4 million0.80%new
Zscaler Inc. ZS6.0K$1.4 million0.80%-7.0K
Walmart Inc. WMT11.7K$1.3 million0.76%+8.7K
JPMorgan Chase & Co. JPM3.9K$1.3 million0.74%-3.1K
Axsome Therapeutics Inc. AXSM7.8K$1.2 million0.70%+1.8K
Visa Inc. V2.9K$1.1 million0.66%+31
Woodward, Inc. WWD3.2K$1.1 million0.63%new
PIMCO ETF Trust CORP11.7K$1.1 million0.62%-13.3K
Sanmina Corp. SANM5.0K$1.1 million0.61%new
Delta Air Lines, Inc. DAL12.5K$995,6590.58%new
Monolithic Power Systems, Inc. MPWR727$959,3130.56%-5
Analog Devices Inc. ADI2.3K$939,2960.55%new
VG Totl STK Vprs VTI2.4K$913,3100.53%+895
Rocket Lab Corp. RKLB13.5K$868,4470.50%new
Steel Dynamics Inc. STLD3.6K$856,8830.50%new
Regeneron Pharmaceuticals, Inc. REGN1.1K$854,0380.50%new
Western Digital Corp. WDC2.2K$852,7900.49%new
Intuitive Surgical Inc. ISRG2.0K$828,5040.48%new
Aaon, Inc. AAON9.4K$811,8240.47%new
Nokia Corporation NOK82.2K$810,4230.47%new
Direxion SHS ETF Trust QQQE6.6K$796,6200.46%+1.2K
iShares Trust XT9.5K$794,6690.46%-304
Meta Platforms, Inc. META1.0K$768,6260.45%-1.2K
Alamo Group Inc. ALG4.9K$763,5920.44%-4.1K
Bloom Energy Corp. BE2.8K$741,0850.43%new
Adams Express Company ADX28.0K$731,6630.42%-394
Tesla, Inc. TSLA1.9K$713,6870.41%-28
Insmed Inc. INSM7.2K$698,8240.41%+1.2K
Borgwarner Inc. BWA11.5K$698,3720.41%new
Mastercard Inc. MA1.0K$628,3870.36%-213
Intel Corp. INTC6.1K$622,9260.36%new
Nucor Corp. NUE2.4K$596,7310.35%-42
Fidelity Covington Trust FIDI20.3K$575,7110.33%+1.5K
Calamos ETF Trust CAIE20.4K$548,4710.32%+1.2K
Blackstone Inc. BX4.9K$540,6620.31%-1.8K
Vanguard Specialized Funds VIG1.9K$467,1960.27%+5
Goldman Sachs ETF Trust GSIE10.1K$463,5990.27%new
Berkshire Hathaway Inc. Class B BRKB859$447,1870.26%-85
State Street Corp. STT2.5K$433,1500.25%-223
Dimensional ETF Trust DFAI10.3K$426,1240.25%new
Advanced Micro Devices Inc. AMD691$418,4210.24%-42
Entergy Corp. ETR3.7K$385,2080.22%new
Qualcomm Inc. QCOM2.1K$363,6240.21%-12
AbbVie Inc. ABBV1.3K$359,4120.21%-33
Ea Series Trust BUXX16.9K$340,4960.20%+3.0K
Amphenol Corp. APH3.9K$336,0880.20%new
Bank of America Corp. BAC6.2K$333,6290.19%+719
Select Sector SPDR Trust XLY2.9K$330,5630.19%-40.2K
Neos ETF Trust CSHI6.3K$312,8300.18%-2.9K
Taiwan Semiconductor Manufacturing Company Limited TSM665$296,0050.17%-178
Cigna Group CI1.0K$291,5710.17%-318
Viasat Inc. VSAT4.3K$290,3460.17%-210
Coca-Cola Co. KO3.0K$272,8530.16%new
First Trust Exchange-Traded FD FPX1.5K$267,6100.16%no change
Vanguard Charlotte FDS BNDX5.6K$264,3610.15%-620
Vanguard Ftse Developed Markets VEA3.7K$259,7820.15%new
iShares Trust MUB2.5K$254,8330.15%-170
iShares Core S&P 500 ETF IVV324$253,5860.15%no change
Applied Materials Inc. AMAT542$251,6180.15%-986
Vanguard Total Bond Market ETF BND3.5K$249,3200.14%new
iShares Trust IEI2.1K$239,1480.14%new
American Centy ETF Trust AVUV1.9K$233,8630.14%no change
Sprott Physical Gold & Silve CEF5.7K$231,3210.13%-248
Chevron Corp. CVX1.1K$230,7940.13%-118
Eaton Vance Tax-Managed Buy- ETV15.0K$226,3480.13%+295
iShares Silver Trust SLV4.2K$221,9840.13%no change
Vanguard Star FDS VXUS2.6K$218,2550.13%+1
Goldman Sachs ETF Trust GBIL2.1K$213,6150.12%-696
Sprott Asset Management LP PHYS6.8K$213,3470.12%-1.0K
Dimensional ETF Trust DFAE5.5K$212,4790.12%new
Philip Morris International Inc. PM1.1K$212,0450.12%new
Cisco Systems, Inc. CSCO1.8K$202,8680.12%-253
FS Credit Opportunities Corp. FSCO25.8K$127,3840.07%+3.2K
Every US-listed position in the fund's 13F for the quarter ended 30 September 2026, by the value it reported.
Read moreChange is shares against its 13F for the quarter before; the 19 it sold out of are in the box above.