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Groupon, Inc.: Q4 FY2025 earnings call

What management said about Q4 FY2025, from the documents filed with the SEC on 10 March 2026: press release. The quarter’s numbers.

Key takeaways

  • Q4 net income against prior-year loss: Fourth-quarter net income from continuing operations was $8.1 million, compared with a loss of $50.1 million in the prior year period. Source
  • Full-year net loss widened: Full-year net loss from continuing operations was $81.1 million, compared with $56.5 million in 2024. Source
  • Adjusted EBITDA flat for the year: Adjusted EBITDA, a non-GAAP measure, was $69.3 million for 2025, in line with 2024; fourth-quarter adjusted EBITDA was $20.9 million. Source
  • North America Local billings up 9%: North America Local billings were $300.5 million in the fourth quarter, up 9%; North America Local revenue was $94.8 million, up 4%. Source
  • Marketing rose to 37% of revenue: Marketing expense was $48.6 million, or 37% of revenue, compared with $42.6 million, or 33%, in the prior year period. Source
  • Q4 free cash flow of $53.0 million: Operating cash inflow from continuing operations was $56.6 million in the fourth quarter, and free cash flow was $53.0 million. Source
  • TodayTix stake sold for gain: The company sold its minority investment in TodayTix and recorded a $6.0 million gain in other income. Source

“Our 2025 results represent a landmark achievement in Groupon’s multi-year transformation, as we returned to growth in both billings and revenue for the first time in a decade,”

Dusan Senkypl, CEO of Groupon

What changed from last quarter

  • Ended: The minority investment in TodayTix was sold, and a $6.0 million gain was recorded. Source

Full-year and fourth-quarter results

  • Full-year revenue rose 1%: Full-year 2025 revenue was $498.4 million, up 1% (0.3% FX-neutral), compared with $492.6 million in 2024. Source
  • Full-year gross billings rose 7%: Gross billings were $1.7 billion for 2025, up 7% (6% FX-neutral), compared with $1.6 billion in 2024. Source
  • Fourth-quarter revenue up 2%: Fourth-quarter revenue was $132.7 million, up 2% and flat on a currency-neutral basis; local revenue was $124.5 million, up 4%. Source
  • Q4 net income against prior-year loss: Fourth-quarter net income from continuing operations was $8.1 million, compared with a loss of $50.1 million in the prior year period. Source
  • Full-year net loss widened: Full-year net loss from continuing operations was $81.1 million, compared with $56.5 million in 2024. Source
  • Adjusted EBITDA flat for the year: Adjusted EBITDA, a non-GAAP measure, was $69.3 million for 2025, in line with 2024; fourth-quarter adjusted EBITDA was $20.9 million. Source

Segments and regions

  • North America Local billings up 9%: North America Local billings were $300.5 million in the fourth quarter, up 9%; North America Local revenue was $94.8 million, up 4%. Source
  • North America revenue and profit rose: North America revenue was $98.7 million, up 2%, and gross profit was $89.7 million, up 3%. Source
  • International revenue flat in dollars: International revenue was $34.0 million, up 1% in dollars and down 6% on a currency-neutral basis; International gross billings were $122.7 million, down 1%. Source
  • Local revenue excluding Giftcloud and Italy: Excluding Giftcloud and Italy, International Local revenue rose 9%; reported International Local revenue was $29.7 million, up 3%. Source
  • International gross profit fell: International gross profit was $30.3 million, down 2% (8% FX-neutral) compared with the prior year period. Source

“the momentum across our core local category and our significantly improved platform velocity give us clear confidence in our path”

Dusan Senkypl, CEO of Groupon

Units, customers and volume

  • Full-year units rose 1%: Unit sales were 36.8 million for 2025, up 1% from 36.6 million in 2024. Source
  • Fourth-quarter units up 10% sequentially: Fourth-quarter unit sales were 10.0 million, up 10% sequentially and down 2% year over year; North America units were 6.5 million, down 1%. Source
  • Active customers reached 16.2 million: Active customers were 16.2 million at December 31, 2025, up 5% year over year and 1% sequentially. Source
  • North America active customers up 7%: North America active customers were 11.1 million, up 7% year over year, while International active customers were 5.2 million, up 1%. Source
  • International units up 21% sequentially: International unit sales were 3.5 million, up 21% sequentially and down 5% year over year. Source

Costs, marketing and margins

  • Marketing rose to 37% of revenue: Marketing expense was $48.6 million, or 37% of revenue, compared with $42.6 million, or 33%, in the prior year period. Source
  • SG&A fell 10%: SG&A was $65.0 million, down 10% year over year. Source
  • Fourth-quarter gross profit up 2%: Gross profit was $120.0 million, up 2% and flat on a currency-neutral basis. Source
  • Full-year gross profit up 2%: Full-year gross profit was $452.5 million, up 2% (1% FX-neutral), compared with $444.3 million in 2024. Source

Cash flow and liquidity

  • Q4 free cash flow of $53.0 million: Operating cash inflow from continuing operations was $56.6 million in the fourth quarter, and free cash flow was $53.0 million. Source
  • Full-year free cash flow of $49.9 million: Operating cash flow from continuing operations was $64.5 million for 2025; free cash flow was $49.9 million. Source
  • Year-end cash of $296.1 million: Cash and cash equivalents were $296.1 million at December 31, 2025, up from $228.8 million at the prior year-end. Source
  • Merchant payables added to operating cash: Accrued merchant and supplier payables rose $54.6 million in the fourth quarter, a source of cash in the operating section of the cash flow statement. Source

Capital structure and shares

  • Shares outstanding rose year over year: At December 31, 2025, 40,732,313 shares were outstanding, up from 39,795,909 a year earlier; treasury stock held 10,294,117 shares. Source
  • Current convertible notes of $33.7 million: The current portion of convertible senior notes was $33.7 million at year-end, against none a year earlier; non-current convertible notes were $309.2 million. Source
  • Total equity moved to a deficit: Total equity was a deficit of $42.4 million at December 31, 2025, compared with equity of $41.1 million a year earlier. Source
  • Taxes on share settlements of $6.2 million: Taxes paid related to net share settlements of stock-based compensation awards were $6.2 million for 2025, compared with $2.3 million in 2024. Source

Investments, divestitures and charges

  • TodayTix stake sold for gain: The company sold its minority investment in TodayTix and recorded a $6.0 million gain in other income. Source
  • Giftcloud and Italy excluded from comparisons: International Local billings comparisons exclude Giftcloud and Italy, following the Giftcloud divestiture reported in the prior quarter. Source
  • Restructuring plans within special charges: Special charges and credits in 2025 and 2024 included charges under the Italy Restructuring Plan, the 2022 Restructuring Plan and the 2020 Restructuring Plan. Source

Headcount and staffing

  • Total headcount fell to 1,734: Total headcount was 1,734 at December 31, 2025, against 2,079 a year earlier and 1,739 at September 30, 2025. Source
  • Sales headcount down from 676: Sales headcount, including merchant sales representatives and sales support, was 634, compared with 676 a year earlier. Source
  • Other headcount down to 1,100: Other headcount was 1,100 at year-end, down from 1,403 a year earlier. Source

Figures management reported

FigureReported
Unit sales, fourth quarter 2025 Source10.0 million
Active customers, December 31, 2025 Source16.2 million
Gross billings, fourth quarter 2025 Source$446.5 million

Other quarters

Summarised with AI from the documents the company filed with the SEC. Every point is checked against the filing before it is shown: management’s own words word for word, figures against the line or table row they come from. A point that fails the check is left out. Source opens the filing at that line.